Description
Coffee Info
- FLAVOR: Bittersweet Chocolate, Berry, Roasted Almond
- BODY: Medium
- ACIDITY: Medium
- PROCESS: Washed
Roasting Info
A Guatemalan coffee was inevitable on our roster of beans. It’s one of Liz’s favorite regions. But this Huehuetenango has quickly become the “shop favorite” and we boast it as such. A medium dark, or vienna, roast, this coffee has an amazing Blackberry tasting note, but finishes with chocolate. This is what the baristas at the cafe are likely drinking when you see them sipping from a cup.
About the Coffee
In 2016, Genuine Origin created the La Morena program to give female coffee growers access to the global supply chain and to address gender inequality in coffee farming. The program started off small; we imported just 32 boxes of coffee cultivated by four IWCA women farmers. Roasters were receptive and the small lot soon stocked out. The growers enjoyed success from that introduction to the market and their coffees and micro-lots became highly sought after by roasters.
Fast forward to 2022: today the La Morena program draws coffee from hundreds of women farmers spanning the coffee-growing regions of Huehuetenango and Baja Verapaz. What started as a micro-lot of 2,000 lbs of coffee has blossomed into a four container (roughly 165,000 lbs) platform that strongly addresses gender inequality in coffee. And roasters are thirsty for more!
Origin Report
Guatemala owes its distinctive, mountainous topography, lush rain forests, biodiversity and its coffee to massive volcanic activity. Volcanic peaks and mountains roll across the country and carve out Guatemala’s unique coffee growing regions. The mountain ranges help to create the country’s unique micro-climates. Together with the rich soil left behind in the wake of immense volcanic activity, Guatemala has the ideal conditions for coffee production.
